User Experience Design 

User experience design is the process of creating products that provide meaningful and relevant experiences to users. This involves the design of the entire process of acquiring and integrating the product, including aspects of branding, design, usability and function.

Below are the production stages we follow. 

User research 

We adopt popular research methods such as surveys or interviews to obtain real people's understanding of proposed technology.  We work with our customers to understand their brand and how it will serve their users.

Analysis 

At this stage, we gather all the information from the user research stage for analysis and selection of the most important elements. This is where we create a persona to help the design team know who our users are.

Design

User Experience: Low fidelity design
We use a low fidelity version (also known as Wireframes) of how your product will eventually look like to give you an outline of the structure and layout of the product. It conveys overall direction and description of the user interface. 

User Interface: Digital design
Our designers focus on look and style when building interfaces. We understand that users associate good feelings with brands that look good and speak to them at all levels. Where appropriate, elements of gamification can make your design more fun and engaging.

Prototyping
We prefer using prototypes to give our clients  something tangible to test on real and potential users, which is crucial in making sure that their product is user friendly.

Development

Before beginning any project, we ensure that a code framework is planned. This allows for the software development team to plan what code languages and frameworks are best suited for the project. This also ensures we have a workable platform that is fast, responsive and easily scalable.

Quality assessment

We always carry quality assurance as a way to prevent mistakes and defects in developed products. By doing so we also avoid problems when delivering to customers.

Further analysis

Once our client’s product is launched we do another round of analysis. At this stage, instead of looking at the results of their research, we focus on their overall final product.